Becoming an authority figure is important in ANY niche if you are looking to gain credibility and attract your target market to you, your products, your services or an opportunity.
Being new to anything comes with a certain amount of challenges.
For example, stepping into the world of online marketing/network marketing with NO previous marketing experience can be downright daunting.
There is most definitely a learning curve and a period of time where you are not going to make much money.
You CAN however shorten that time by becoming an authority figure to your target market as quickly as possible.
Why do you want to be seen as an authority figure?
Because people want to join people with authority.
People want to join a leader. It is simple human nature. And you can’t argue with human nature.
So the faster your prospects see you as such, the faster you will grow your business and make money.
Let’s see if we can make you seen as an authority figure quickly! These are the VERY SIMPLE but effective things I have done everyday to grow my business, become an authority figure and a leader in a very short amount of time.
Step 1: Provide value, value, value to your target market
What is value?
Value is information your target market wants to consume.
Teach them and they will love you for it!
You invest your time and some money into yourself so that you can provide the value the market is thirsty for and you will be perceived as an authority.
You learn and then you educate.
Step 2: Get all that wonderful value and YOURSELF out there!
You need to make yourself seen and heard so don’t be shy!
This can be written content to your email list, a blog post or even a social media post.
But if you really want to get the ball rolling growing your business and your income fast share what you have in VIDEO!
Video marketing works like nothing else!
It is THE fastest way for people to get to know, like and trust you so use it to your advantage.
As scary as it can be doing video it will make a huge difference in speeding up your results.
What is that old saying?
The most money is made outside your comfort zone”
And there you go!
A simple but highly effective plan to make YOU the authority figure in you niche market FAST! These steps are the BASIS for what MLSP practices. The Attraction Marketing method.
I'm going to give you just one last tip.
You need to be very consistent with this simple plan.
If you are consistent people will start to watch for what value you put out next.
Eh Voila! You now have a following and how sweet is that!
– Erin Birch
L4 leader and MLSP Master Marketer
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Great Video! I needed this! To the point and thank you so much for confirming what I thought I needed to do!
Thank you for the advice. Blogging, making videos was my fears but now I am facing them. I have my first post coming out this month and is attempting to do a video to incorporate. I am glad I found this company. Sorry you were not able to make the mornng call on friday.
Frances WAges says
This is for Shannon, who’s struggling…I’ve been there and the past 4 years were more difficult than I care to think about. But, you can get some get inspiration from books by Les Brown, or read some current topical ones by Simon Sinek or Amy Cuddy. Also, I’d suggest volunteering as it will help others, help you and may even make you a great connection. I wish you the best Shannon, remember, hold your head up and “fake it till you make it”!
Just love your simplicity !!
thanks for your advice.
I really like what you guys are up too. Such clever work and coverage!
Keep up the terrific works guys I’ve added you guys to my blogroll.
Johnathan Esperante says
Dynamic Stuff.. thanks for all you shared here!
Hi Erin, What an inspiring video. This goes to show that just working hard won’t help if you don’t have the right strategies and tools. It’s about working smart.